Privacy policy

Privacy Policy

Last updated: May, 2026

1. Introduction

We are committed to protecting your privacy and processing your personal data in a transparent, secure, and lawful manner.

Snck ApS, CVR number 39068869, located at Sommerfugleengen 70, 8600 Silkeborg, Denmark ("the Company", "we", "us", or "our"), processes your personal data when you visit and use the services offered at www.snck.com (the “Website”) or otherwise interact with us as outlined in this policy. This document explains what personal data we collect, why we collect it, how we use and share it, and what rights you have as a data subject. We are the data controller unless stated otherwise in this policy.

We only use your personal data for the purposes, legal bases, and retention periods described below.


2. What is Personal Data?

Personal data is any information that directly or indirectly identifies a natural person (“data subject”)—for example, name, email address, or phone number, as well as identifiable images.


3. What Does “Processing” Personal Data Mean?

"Processing" includes any activity involving personal data, such as collecting, storing, using, sharing, or deleting it.


4. What Personal Data We Process, Why, and On What Legal Basis

We process personal data to fulfill or enter into an agreement with you for purposes such as:

  • Purchasing products: Includes name, address, email, phone, order and payment information.

  • Events: Includes contact details and any health data (e.g. allergies) you voluntarily provide. We may also take and use photos/videos from events for promotional use with your consent.

  • Competitions: We collect contact information and potentially identifiable submissions (e.g. photos or videos) to manage participation.

  • Sponsorships/partnerships: Includes business contact details to manage professional cooperation.

These are processed based on contract necessity or legitimate interest. We may also process your data based on:

  • Legitimate interests, such as:

    • Sending newsletters and updates.

    • Advertising to existing customers or similar audiences via platforms like Google Ads or Facebook.

    • Customer service and complaint handling.

    • Event participation.

    • Protecting legal rights or in connection with business transactions.

  • Legal obligations: We may process your data for regulatory or legal purposes (e.g. tax records, health risk tracking).

  • Consent: We will request explicit consent for specific uses like direct marketing, health data, or photos. You may withdraw consent at any time by contacting us at hello@snck.com.

  • Newsletters and Marketing: We may personalize content using profiling based on factors such as purchase history, location, and website behavior.

  • Cookies: With your consent, we use cookies to collect browsing data for analytics and marketing. See section 9 for details.


5. Who Has Access to Your Data?

Access to your personal data is restricted to those who need it for the purposes above. We may share your data with:

  • Group companies (e.g. our parent company or affiliates in Spain and other countries).

  • External partners such as:

    • Hosting and IT service providers (Denmark)

    • Logistics providers (Denmark)

    • Payment processors (EU)

    • Newsletter platforms (EU and USA)

  • Authorities (e.g. police, tax, courts) if required by law.

  • Marketing platforms like Google or Facebook for targeted advertising.

  • Legal and business advisors, or in the event of a business sale.

We ensure appropriate safeguards (like EU standard contractual clauses) when data is transferred outside the EEA.


6. Sensitive Data

We do not process sensitive data such as race, religion, or sexual orientation. However, we may collect health data (e.g. allergies) when necessary—for example, to handle product complaints or event safety—with your explicit consent.


7. How Long Do We Keep Your Data?

  • Contracts: Data is stored for the duration of the contract and for the applicable legal retention period (e.g. 7 years for accounting).

  • Marketing: As long as you are subscribed or engaged. You can unsubscribe at any time.

  • Events/competitions: Data is retained until the event ends; photos/videos may be used for marketing afterward.

  • Complaints: Retained for 3 years for statistical and safety purposes.

  • Cookies: Retained until you decline or delete them.

  • Spontaneous contact or job applications: Stored as long as relevant (e.g. 6 months for unsolicited job applications).


8. Your Rights

You have the following legal rights:

  • Access: Request a copy of your personal data.

  • Rectification: Correct inaccurate or incomplete data.

  • Erasure: Request deletion (under specific conditions).

  • Objection: Object to processing for legitimate interests or direct marketing.

  • Restriction: Request limited processing in certain cases.

  • Portability: Receive your data in a machine-readable format or have it transferred to another controller.

To exercise any of these rights, email us at: hello@snck.com


9. Cookies

We use cookies to personalize your experience. Cookies are small text files stored on your device. You can manage your cookie preferences in your browser settings or through our cookie settings.

Types of cookies we use:

  • Strictly Necessary – Enable essential functions like cart and login.

  • Preferences – Remember your settings (e.g. language, login).

  • Statistics – Analyze site usage anonymously.

  • Marketing – Deliver relevant ads via partners like Facebook and Google.

You can withdraw cookie consent (except for essential ones) at any time.


10. Data Security

We implement appropriate technical and organizational safeguards, including secure connections, access restrictions, data recovery systems, and logging.


11. Complaints

We hope to resolve any concerns directly, but you can also file a complaint with the Danish Data Protection Agency:
🔗 www.datatilsynet.dk


12. Contact Information

This Website is operated by:
SNCK ApS
CVR: 39068869
Address: Sommerfugleengen 70, 8600 Silkeborg, Denmark
Email: hello@snck.com